Throughout the semester, we could see the impact that sports communication has undergone with the evolution of new way of communication such as social networks.Today, exclusively in MyBlock, we are going to wonder how this sports communication will evolve in the future.
To begin with, 5G could have a direct impact on the evolution of social media. “Beside increasing the efficiency of remote production and improving sustainability, 5G is also set to transform the fan experience and offer new ways of enjoying sports. With 5G technology bringing higher video quality and reduced latency, there are increased possibilities to deliver immersive and interactive user experiences, inside and outside stadiums and sports arenas”(Estibaliz Rodero, 2021). Indeed, 5G will allow people to be even closer to their favorite teams, their favorite athletes etc ... 5g will also allow a better speed in the flow of information.
Technology continues to increase, and day after day, it allows spectators who watch sports on TV to have a better experience. Three weeks ago, for the Paris Saint Germain debut of Lionel Messi, a French television channel broadcast an entire soccer match in close-up on Lionel Messi. I sincerely believe that in the future the viewer will have the right to this kind of experience thanks to the evolution of technology. Maybe in the future, we will be able to see a game with the own eyes of an NBA player and have the real camera angles of an NBA player. As we have seen previously, social networks remain the number one way to communicate. It allows clubs to post team content, athletes to post unique content, and fans to be close to them. I strongly believe that social networks will continue to evolve and improve to always offer more qualities to people. One thing is certain, new technologies and social networks will continue to evolve in the future. What will these changes be? We make an appointment in 15 years, in MyBlock.
The Future of Sports Media: Personalized Content, interaction and new technology. Red Bee Media. (2021, June 10). Retrieved October 6, 2021, from https://www.redbeemedia.com/blog/the-future-of-sports-media-personalized-content-interaction-and-new-technology/.
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