This week 2 has been super enriching for me. The topics that have been discussed throughout the week are social media, mobile media, global media, and Podcasts. I also continued to fill in my blog post during this week 2. First of all, I looked for a post on “games insides” that I might be interested in and on which I could react on the weekend topics. . In fact, I chose an article on the Tokyo Olympics and the American in final victory against France to stay in the field of basketball. I emphasized that no matter where you are on the planet, you can watch a sporting event at the Olympics. I also added two posts to my blog with “KD, the best scorer in history” and “Who will be the next MVP? “. For the second one, I asked each member of the editorial staff to rate a top 3 and it was pretty funny. Social networks have several capacities. They make it possible to present oneself in space, to communicate, to share, etc… They also make it possible to follow the life of our favorite celebrities like singers, athletes, actors, etc... Social networks have a large number of positives points but also many negatives points which can even be dangerous. Indeed, in too large a quantity, social networks can cause addiction, headaches, anxiety, stress, and many other health problems. “Social media isn’t a utility. It’s not like power or water where all people care about is whether it works. Young people care about what using one platform or another says about them” (Jonah Berger, 2019). In the world of sport, social networks now have an important place. Indeed, new jobs have emerged. Communication became essential for a club to promote, sell and inform the population. It’s exactly the same process for an athlete, “It is common for athletes to have their own social media sites independent from their team’s accounts. Fans are able to ‘follow’ their favorite athletes and interact with them in ways like never before. This can also help humanize athletes, who are sometimes glorified as perfect beings, and make them more relatable to the common man.” (Jessica Swarm, 2018).
To conclude, we can say that social networks and global media, podcats, etc, have revolutionized sports and its communication. It is now possible to promote and attract more easily. However, sports must confront new risks associated with its new platforms. Indeed, between private and professional life there is only one queue on social networks. Athletes should be careful what they post and not get posted on social media in awkward situations
The impact of social media on the sports industry. PRLab StudentStaffed Public Relations Agency The Impact of Social Media on the Sports Industry Comments. (1967, January 1). https://www.bu.edu/prlab/2018/10/29/the-impact-of-social-media-on-the-sports-industry/.
Jul 26, 2019 B. E. L. and P. P. G. F. N. A. (n.d.). The impact of social media: Is it Irreplaceable? Knowledge@Wharton. https://knowledge.wharton.upenn.edu/article/impact-of-social-media/.
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